Privacy Policy
Last Updated: January 2026
Beech Tree Park ("we," "us," "our," or "Company") operates the beechtreepark.co.uk website (the "Site"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our Site.
Please read this Privacy Policy carefully. If you do not agree with our policies and practices, please do not use our Site.
Information We Collect
We may collect information about you in a variety of ways. The information we may collect on the Site includes:
- Personal Data: Name, email address, and other contact information you voluntarily provide through forms or inquiries.
- Technical Data: IP address, browser type, operating system, referring URL, and pages visited.
- Cookie Data: Information stored via cookies and similar tracking technologies (see Cookie Policy below).
- Usage Data: How you interact with our Site, including clicks, time spent on pages, and navigation patterns.
- Device Data: Device identifiers, location data (if permitted), and device settings.
How We Use Information
We use the information we collect for the following purposes:
- To perform analytics and understand user behaviour on our Site.
- To track affiliate commissions and referrals to partner casinos and gambling operators.
- To improve Site functionality, content, and user experience.
- To personalise content and recommendations.
- To respond to your inquiries and provide customer support.
- To comply with legal obligations and enforce our Terms of Service.
- To conduct marketing activities and send promotional communications (where you have opted in).
Cookie Policy
Our Site uses cookies and similar tracking technologies to enhance your experience. We use the following types of cookies:
- Essential Cookies: Required for Site functionality and cannot be disabled.
- Analytics Cookies: Allow us to track visitor statistics and Site performance via Google Analytics and similar services.
- Affiliate Tracking Cookies: Used to identify referrals and track commissions from our casino and gambling partners.
- Marketing Cookies: Enable targeted advertising and retargeting campaigns.
You can control cookie preferences through your browser settings. Most browsers allow you to refuse cookies or alert you when cookies are being sent. However, blocking certain cookies may affect Site functionality. For more information on managing cookies, visit www.allaboutcookies.org.
Third-Party Links
Our Site contains affiliate links to third-party casino operators and gambling websites. We are not responsible for the privacy practices, content, or policies of these external sites. We strongly encourage you to review the privacy policies of any third-party website before providing personal information or engaging in transactions.
When you click on affiliate links and complete sign-ups or deposits, you are subject to the privacy policies of those operators, not this Privacy Policy.
Your Rights
Under UK and EU data protection law (including the UK GDPR), you have the following rights:
- Right of Access: You can request a copy of your personal data.
- Right to Rectification: You can correct inaccurate or incomplete information.
- Right to Erasure: You can request deletion of your data (subject to legal exemptions).
- Right to Restrict Processing: You can limit how we use your information.
- Right to Data Portability: You can receive your data in a portable format.
- Right to Object: You can object to certain types of processing, including marketing and profiling.
- Right to Withdraw Consent: You can withdraw consent for email marketing at any time by clicking "Unsubscribe" in our communications.
If you wish to exercise any of these rights, please contact us using the details below.
Data Retention
We retain your personal data only as long as necessary to fulfil the purposes outlined in this Privacy Policy. Specifically:
- Contact information and account data: Retained until you request deletion or for 3 years of inactivity.
- Analytics and usage data: Retained for up to 2 years.
- Affiliate tracking data: Retained in accordance with our affiliate partner agreements (typically 90 days to 12 months).
- Cookie data: Retained according to cookie expiration dates (ranging from session-only to 2 years).
We may retain data longer if required by law or to defend legal claims.
Contact Us
If you have questions about this Privacy Policy, wish to exercise your rights, or have privacy concerns, please contact us at:
Email: [email protected]
We will respond to your request within 30 days or as required by law. If you believe we have mishandled your data, you have the right to lodge a complaint with the Information Commissioner's Office (ICO) at www.ico.org.uk.